Grow Your Productivity and Innovation
At Bluehive Consulting, we drive business transformation by helping companies redesign processes, adopt advanced hardware and software, and enhance operational efficiency. Whether you're automating workflows, integrating new digital tools, or restructuring operations, our tailored solutions improve productivity and position your business for long-term success.
Get Funded for Your Growth
Beyond implementation, we support local businesses in securing government funding for their transformation initiatives. With expertise in grants and financial assistance programs, we help businesses access funding for technology upgrades, process optimization, and workforce development. Let Bluehive Consulting guide your company toward a smarter, more efficient, and future-ready business model—connect with us today!
Redefining core business processes to improve efficiency, customer experience, and profitability.
Supporting organizations through transitions such as mergers, acquisitions, or major strategic shifts, ensuring a smooth and effective change process.
Implementing digital solutions to modernize operations, from adopting cloud platforms to integrating AI and automation tools.
Analyzing current operations and identifying areas for cost savings and improved performance.
Redesigning customer journeys to enhance satisfaction, loyalty, and retention
Identifying solutions to improve productivity and scale up operations
Project Showcases
Our Success Stories
Business Transformation for Asia Excel - Pivoting to an OmniChannel Retailer
As an industry pioneer, Asia Excel saw the need to evolve with the digital landscape and embarked on a transformation to unify its online and offline sales channels.
Bluehive led the adoption of new technologies, implementing an omnichannel retail strategy, enhancing e-commerce platforms, and streamlining backend operations to boost inventory control and customer engagement.
This seamless integration of physical and digital retail allowed Asia Excel to scale operations, strengthen brand positioning, and lay the groundwork for international expansion—proving the value of digital adoption and process optimization in driving long-term growth.
Business Transformation for Magran Living – Expanding into B2C and E-Commerce
Magran Living, a trusted supplier of luxury surfaces for commercial projects, sought to expand into the B2C market. By introducing high-end appliances and furniture from exclusive European brands, they repositioned themselves as a premium destination for both commercial and residential interior solutions.
To support this growth, Bluehive Consulting developed SOPs for warehousing, distribution, and retail, ensuring smooth logistics. We also led the setup of retail showrooms, provided sales and marketing training, and launched their e-commerce platform.
In addition, we established alternative sales channels in Indonesia, helping Magran Living scale efficiently and boost its presence in the competitive home improvement market.
Business Transformation for FoodNation – Driving Productivity with Process Redesign & Digital Integration
FoodNation, operator of the Attap House Café chain, embarked on a transformation to boost productivity, streamline operations, and enhance workforce efficiency.
To scale effectively, they needed to redesign job roles, optimize workflows, and adopt digital tools. Bluehive Consulting led the process overhaul and partnered with a software vendor to develop a customized ERP system covering attendance, operations, inventory, HR, and training. This digital shift reduced manual work, improved automation, and supported smarter decision-making.
Post-implementation, Attap House saw a 33% productivity boost and annual cost savings of over $15,000—demonstrating the value of strategic process and tech integration.
Business Transformation for Air Market Logistics – Enhancing Efficiency with Process Redesign & Digital Integration
Air Market Logistics, a freight and logistics specialist, began a transformation to improve inventory tracking, streamline operations, and boost supply chain communication.
Facing rising operational complexity, they needed a more efficient way to manage inventory from customs to delivery. Bluehive Consulting led the process redesign and implementation of a Warehouse Management System (WMS), integrating the right software and hardware for real-time tracking, reduced errors, and enhanced visibility.
The result was a marked improvement in efficiency, fewer delays, and better decision-making—showcasing the value of digital transformation in the fast-paced logistics industry.
Clients
Brands We Work With
Reviews
Feedback From Clients
"Bluehive Consulting was a pleasure to work with. They are true professionals and able to deliver to your needs. We ask them to help us rebrand our services and they more than delivered with their great strategy and business sense. Highly recommended if you are looking for a tried and tested brand consultant that has the relevant industry experience and truly delivers. Thank you Serene"
"We engaged Bluehive for the rebranding of Komala Vilas and the strategic marketing development. As a certified consultant, Serene was able to help us get the maximum funding support from Enterprise Singapore. We are impressed with the work delivered, especially since we had a tight time frame. The team at Bluehive is also very responsive and assisted us greatly in the rebranding project. Will definitely recommend Bluehive to my F&B counterparts for their indepth knowledge of the industry."
"Creative Culinaire The School and Caffe Pralet had the pleasure of engaging the services of Serene from Bluehive Consulting. Serene and her team also conceptualized new ideas and projects to strengthen our brand image and sales takings for both companies. Friendly, knowledgable and very experienced in her field, we will not hesitate to recommend her & her team to F&B owners who would like grow and strengthen his business. We will not hesitate to recommend Bluehive Consulting to anyone who would like to grow and strengthen his company."
"We engaged Serene and her team to work on the branding and marketing assets for Mation Asia. I am impressed that they could understand our business model fast and well enough to develop our branding strategies for the Asian Pacific Markets. Serene and the team at Bluehive demonstrated a deep understanding of not only branding and marketing, but a strong business sense and thorough understanding of how businesses work. I strongly recommend Bluehive Consulting to companies looking into B2B Marketing and Global Branding."
"Bluehive has effectively helped us to launch a brand successfully in a tough market within a short time frame as well as develop an efficient team to manage the business! Bluehive is also doing a great job helping us to build our portfolio of home interiors, appliances, furniture brands. Serene’s expertise and experience in this industry is a great contributing factor to our success."
"Bluehive Consulting has been helping us to develop our brand, marketing and product strategies for Javanegra; both in Indonesia and Singapore. We are also impressed with their expertise in helping us with the supply chain management, product development and training our sales and marketing team. Serene’s understanding of the F&B industry in Asia Pacific and her business network and her business domain knowledge is indeed helpful for brand owners like Javanegra looking to launch their brands with limited time and budget."
"Seatware Haus appointed Bluehive for our Strategic Marketing and Rebranding EDG Grant project. Impressed that the team understand our furniture business very well and was able to define our rebranding. The team understands the challenges face by SMEs and is always willling to go the extra step to help our business. High recommended."
"Serene and her amazing team will lead you step-by-step to achieving what you aim for. Target timeline is clearly scheduled and every step is guided and explained. What we like is any request/query is always responded very promptly. Serene, with her head full of ideas, the project will only go one way - Success!"
"We embarked on a EDG Branding & Strategic Marketing project with Bluehive Consulting. Serene and her team has provided us with very valuable insights to grow the business in the new Digital economy and has helped us to upgrade our team's core capabilities to navigate the post-COVID world. If you are looking for a Branding Consultancy in the Home appliances and interiors industry, Serene is the person who could assist you with her expertise and knowledge."
"During the COVID-19 lockdown, we were glad that Serene and her team were able to assist us to pivot quickly to embark on digital marketing and offer online delivery for Attap House Cafe when there were dine in restrictions. The team worked tirelessly within weeks to help retail and F&B companies like ours to go online. Really appreciate the professionalism, support and extra efforts of the Bluehive team!"
"Project Hennessy, 我的菜 had a tight timeline to deliver the brand logo to FPG.While the name Hennessy and persona was provided by me, the final name, logo, flavor text was crystallized by Serene and her team. Similarly for 我的菜, our list of fun to play words provided to Serene's team was amalgamated into the final version seen at Jem. Serene's team adapts fast, as each iteration of the logo was subjected by our internal focus group votes. Within 3 weeks the project was delivered & trademarked. "
"Serene and her team offer excellent strategic branding and marketing services as certified branding consultants. Highly recommended for companies looking for re-branding locally and internationally."
"Bluehive has been instrumental in transforming our vision into a cohesive green brand. While we’ve always focused on sustainable, low-formaldehyde kitchen and furniture solutions, we struggled to communicate these strengths effectively. Serene and her team developed a clear brand identity, messaging strategy, and guidelines that positioned Aeric Kitchen & Furniture as a leader in sustainable living. Thanks to Bluehive, we now market our products with confidence and are gaining strong recognition in the industry."
"Bluehive played a crucial role in helping Supaspace stand out in Singapore’s crowded interior design market. Serene and her team identified our unique strengths—sustainable, accessible, and innovative home designs—and developed a brand strategy that resonates with Gen Z and Alpha homeowners. Their engaging TikTok content not only showcased our designs but also delivered incredible results. Bluehive’s expertise has been invaluable in connecting us with the next generation of homeowners."
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